Service division
Sales Representation & Market Development
Market presence for food, agricultural and FMCG exporters, mills, processors, brands and distributors, without building an in-house export sales team.
How it works
Your commercial presence in the markets you want to enter
Under a representation agreement, SourceBridge acts as your commercial presence in an agreed territory, identifying qualified buyers and developing the market on your behalf.
Market selection
We agree a defined territory and channel focus rather than chasing every market at once.
Buyer identification
Importers, distributors, wholesalers, foodservice suppliers, retail buyers and FMCG channels matched to your product and price position.
Outreach & positioning
Structured prospecting, presentation of your capability, sample logistics and follow-up until a real conversation exists.
Opportunity to close
Negotiation support, order coordination and account continuity through to a completed shipment and a repeatable relationship.
What a representation agreement covers
- Defined territory and whether it is exclusive
- Product scope and pricing authority
- Scope of representation and reporting cadence
- Treatment of existing house accounts
- Performance expectations and review points
- Term, review points and termination provisions
Who this suits
Producers with competitive product and capacity who lack a commercial team in the destination market. Rice mills, pulse processors, nut and dried fruit exporters, ingredient manufacturers, packaged food brands and FMCG producers are typical partners.
Representation is most effective where your landed cost is genuinely competitive and your production can hold consistent quality across repeat shipments. We will tell you early if the market is unlikely to accept your position.
Partner as a Represented Supplier
Share your product range, capacity, certifications and target markets, we'll assess fit and propose a territory.